Saturday, August 21, 2010

Creative Planning Part 1

"By failing to prepare, you are preparing to fail" – Benjamin Franklin

INSPIRATION

It doesn’t always come naturally. It does require effort to find inspiration, in some ways it’s about finding your happy place. I'm not too sure about the theory that you wait to be inspired to do things. The reality of the media 
industry is you can either produce the goods or you can’t. No one is going to care that whether you are inspired or not.

That being said I guess it is important to stay on top of ideas and always have a few ideas stirring in the pot. 
What I get inspired by defiantly varies, and it can be from all sorts of places. It's all about getting 'into the zone' as some might say...


"wow...." - which I kept repeating over and over after watching 'Inception'. I was a watching an interview of the Writer/Director Chris Nolan, he said he had been trying to write/put together the story for 10years!! - Defiantly a must watch :D






IDEAS ARE FOR FREE


A simple exercise that has the potential to do so much : 

Write down as many ideas as you can, it doesn’t cost you anything! Don’t worry if people say they are dumb. By gathering inspiration and ideas, you’re subconsciously building your own style of what you like and subsequently what kind of work you will eventually BE LIKE!

So make sure you jot down every single idea you have. Whatever you do, don’t judge them, just write them down, one thought could trigger another and then BOOM! you'll hopefully have something that will reel in other people's interest as well :)



Friday, July 30, 2010

Story is King!


FIRST POST! (here goes...)
Film is the most effective medium in telling stories to a mass audience. It is what it is designed for.... The film industry is completely built on the art of telling good stories. 
When you combine good writing, good cast and good music, you create a world where every member of the audience is united into feeling the same emotion. I guess no other type of medium is as successful as film in providing its audience a way to explore a world through one characters perspective.
Story is King. That is Pixar's motto. Although they are the whizzes of 3D animation (the creators of my all time childhood animation - Toy Story), it isn't their advanced equipment that takes the crown, it's telling good stories.

But, time and time again I guess we tend to look up to the fancy new cameras/equipment/software as technology is rapidly changing and us as consumers I guess we keep falling into the trap of trying to match our lifestyles with it.
Randy Nelson (one of the senior exec's of Pixar) - "No amount of good technology can turn a bad story into a good story, and we just set out to tell a good story as well as we can."
Boom!      Story is King! :)